Firefox in Australia

A guide for international marketing?

alixf — Thu, 27 Dec 2007 16:15:07 -0800

Help us spread Firefox around the globe!

The new spreadfirefox site has just launched. We hope it will become the collaboration hub for everyone interested in launching and participating in marketing projects for Firefox.

Firefox in Australia

A guide for international marketing?

alixf — Thu, 27 Dec 2007 16:15:07 -0800

Help us spread Firefox around the globe!

The new spreadfirefox site has just launched. We hope it will become the collaboration hub for everyone interested in launching and participating in marketing projects for Firefox.

Firefox in Australia

Outsourcing The Rewards Program - Suggestion

NoMoreAdware — Mon, 28 Jul 2008 14:21:37 -0700

I think the rewards program should be broad enough to appeal to a diverse range of people. eg different cultures, interest groups, age groups, different walks of life etc. So to that end, why not outsource to one of the many companies that specialise in corporate rewards programs that can deliver a wide range of products and services to appeal to all kinds of affiliates? Diversity installs resilience and evolvability, which should further expand Firefox's market reach and ensure it's continued growth and evolution into the future.

Kind Regards,

Wayne

http://www.removeadware.com.au/articles/firefox-3/

Mozilla Marketing Challenge: Impact Mozilla

monetary reward program

web browsers — Wed, 16 Jul 2008 07:27:15 -0700

Offering a t-shirt in exchange for points isn't very serious, and the top 250 links page doesn't count for much because of the nofollow tags. I think if you want to motivate existing affiliates and bring professional internet marketers on board you really need to provide a monetary reward program. Reading the other comments in these forums I see some people are asking questions like "what are the use of the points?" and "do we get paid?".
My suggestion is that affiliates should be rewarded an amount that's at least 30% of the expected 1st years average profit on each of their conversions. The soon to be discontinued adsense referral program for firefox / google toolbar combination seems to pay approximately 75c per conversion.
The payment isn't just about profit, but also about reimbursing affiliates for advertising costs in promoting firefox as well as paying due recognition to affiliates for sacrificing their precious time. A more reasonable compensation program is going to result in more time, effort and money directed towards promoting firefox.
Alternative ideas, disagreements or agreements welcome....
Regards,
Wayne
Free Web Browsers